New Delhi ,may 29
Arvind Limited, an integrated solutions provider in textiles with strong fiber-to-fashion capabilities for a global and domestic customers, has appointed L&K Saatchi & Saatchi as its strategic partner. The strategic move underscores Arvind Limited’s focus commitment to strengthening modern-day consumer connections through innovative and impactful campaigns. L&K Saatchi & Saatchi will adopt a strategic approach, involving comprehensive analysis and collaborate with the brand to elevate its identity in the market.As part of the mandate, Arvind Limited will work closely with L&K Saatchi & Saatchi to redefine its brand positioning and strategy in a highly competitive market. Leveraging consumer and market research, L&K Saatchi & Saatchi will support Arvind Limited’s foray into a new vertical, crafting a compelling and comprehensive brand strategy that resonates with target audiences.
