New Delhi, Jan 21 :
Buzzoka, India’s most disruptive influencer marketing company has forayed into Meme Marketing. This comes as yet another disruption from Buzzoka which has been a pioneer in establishing newer ways to reach the last mile audience. Meme is an innovative medium to reach the digitally and socially savvy audience and is becoming popular with millennials which constitute a major chunk of the digital landscape. Memes are snackable, crisp and help to ride on topical content that is becoming a challenge for brands across the globe. Buzzoka in the past has been instrumental in establishing Tik Tok and Quora as key platforms to be used by marketers for influencer marketing and have some major success on both the platforms. Buzzoka’s campaign for SBI YONO integrated over 100’s of Tik Tokers to create content for the brand. Interestingly, Buzzoka has been exploring Tik Tok from the time it was Musical.ly.