Celebrating a Decade of Trust– Ford Introduces the 2019 Edition of Figo Starting at INR 515,000

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Jammu,15 March : Ford Figo ­- one of the most loved and admired small car brands – is here in its refreshing 2019 avatar and now available across Ford dealerships starting INR 515,000. Comprehensively redesigned with more than 1,200 new parts, the 2019 Ford Figo features even more stylish exterior and interior, an array of safetytechnologies and a new engine promising more power & fun-of-driving.
The New Figo will be available in a simplified line-up of three variants across two fuel options and seven colour. This includes a top-of-the-line Figo Bluwithsporty cellular grille,new 15” alloys,dual tone roof, stylish blue themed interiors and a segment-first six airbags.
“As a brand, Figo has been a preferred choice of first-time car buyer thanks to the practicality and value on offer,” said AnuragMehrotra, president and managing director, Ford India.“Suited for the fast-paced lifestyle of today’s customers, the 2019 Ford Figocontinues to surprise on every count – be it looks, the fun of driving attributes, safety and not to miss, the most-affordable ownership experience.”
Poweredto Deliver the Fun-of-Driving
Delivering Ford’s fun-to-drive DNA in the new Figo will be the small, light and fuel efficientthree-cylinder 1.2L TiVCT petrol engine, being introduced for the first time. The naturally aspirated engine generates best-in-class 96 PS of peak power and 120 Nm of torque while delivering fuel efficiency of 20.4 KM/L.
For the Diesel lovers, New Ford Figowill come with the trusted 1.5L TDCi engine delivering class-leading 100 PS peak power, 215 Nm of torque and fuel economy of 25.5 KM/L.
Both engines in the New Figo will be pairedwith a sportier five-speed manual transmission that’s almost 15% lighter and helps improve fuel economy while reducing NVH. It also requires 40% lesser gear oil than its predecessor.
Offering greater power of choice, the New Ford Figo will also be offered with a six-speed Automatic Transmission. Paired to the latest 1.5L Petrol, three-cylinder engine, the Automatic Figowill deliver apeak power of 123 PS and fuel economy of 16.3 KM/L. All three engines will be the most powerful in their respective categories.
Styled To Complement Every Personality
The new Figo will have a redesigned front fascia compared to its predecessor and feature a dynamic three-dimensional cellular grille. This will make the car stand apart and make a statement.
The fog lamps in the new Figo are harmoniously integrated into the front bumper and will come with a chrome and Blue touch, depending on the trim. Headlamps with a black encasing in the new Figo will deliver a sporty yet premium look while the side and rear decals in the Blu trim accentuate its formidable stance.
The top-of-the-line FigoBluwill feature premium alloys and bigger 15-inch tyres to deliver confidence and planted drive dynamics. This trim will also offer customers rain sensing wipers, automatic headlamps and electrochromic inside rear view mirror (IRVM)
With sportyblue and charcoalblack interiors, the inside of new Figo will be fully equipped with several convenience features including push-button start/stop, reverse parking sensors and camera, best-in-class automatic climate control, USB slots among many others.
Engineered To Deliver Value, Safety & Connectivity
New Ford Figowill offer a host of innovations to keep its owners, informed, entertained and safe at all times.The most loved and popular hatchback will continue Ford’s leadership on safety, offering standard dual airbags across the variant line-up.
For those looking for greater safety, it will offer up to six airbags on top Blu edition.
Going beyond airbags, the 2019 Figo will enhance occupant safety with Anti-Lock Braking System (ABS) with Electronic Brake-force Distribution (EBD), thus helpingdrivers with better grip and a smooth drive smooth.The New Figo will also enable its owners to navigatethrough quick turns with the Electronic Stability Program (ESP) and Electric Power Assisted Steering (EPAS) in the automatic variant.
To keep the customers entertained and informed, the new Figo will come equipped with a 7-inchhomegrown infotainment system with touchscreen and built-in navigation.
The New Ford Figowill come with a first-in-class five-year or 100,000 KM warranty, which includes 2-year factory warranty and 3-year extended warranty.The promise of quality from Ford with its offer on standard warranty coupled with lowest scheduled service and parts pricing in the segment will ensure complete peace-of-mind for customers.
Backed by a Decade of Trust
Figo (colloquial Italian for “cool”) was first introduced as a brand by Ford India in 2009 and was voted the 2011 Indian Car of The Year by a panel of leading automotive editors. With over 320,000 proud owners till date, the Figo has been one of the most awarded cars ever, and among the most selling Ford products out of the one million customers in India.
Manufactured at Ford’s manufacturing facility in Sanand, Gujarat, the new Figo will be available in seven colours, including White Gold,Moondust Silver, Smoke Grey, Absolute Black Deep Impact Blue, Ruby Red and Oxford White.

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