Emmy-winning producer Ektaa Kapoor recently attended a media interaction at Waves Bazaar, where she shared insights on her illustrious journey in the Indian entertainment industry. Along with Ektaa, this event also featured Sanjay Goenka and marked Kapoor’s completion of 30 successful years as a producer. Having pioneered content in every format and genre, she remains one of the longest-surviving and most influential figures in the industry.Reflecting on her career, Ektaa Kapoor stated, “When I started working, I was barely 18, and I didn’t know that media would evolve into such a massive business module. I started off with my mother, and in these 30 years, this is the first time that the government is taking such an initiative. I can’t thank the Prime Minister enough, because this is not just about big companies or conglomerates. The ‘Waves Bazaar’ event is designed to provide opportunities for small creators.”
