Gucci Indian Global Ambassador, Alia Bhatt generates 3.8M$ EMV post her attendance Milan Fashion Week

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Alia Bhatt, the Gucci Indian Global Ambassador, recently graced the Milan Fashion Week with her presence, marking her inaugural appearance at this illustrious event. The Milan Fashion Week experienced its most significant season to date, amassing an astounding $215 million in earned media value (EMV) across various platforms.Alia Bhatt, being a renowned Indian superstar and an influential figure in the world of fashion, played a pivotal role in the global success of the Milan Fashion Week. In a recent report, it was revealed that Alia’s significant influence led to remarkable contributions from India, positioning her among the top 10 contributors worldwide. According to data from Karla Otto, Alia Bhatt’s captivating presence at the fashion week generated an impressive $3.8 million in earned media value (EMV). Alia Bhatt’s role as Gucci’s Indian Global Ambassador has not only elevated her status but has also firmly established her as a key influencer in the global fashion landscape. Her presence at the Milan Fashion Week was not just a personal milestone but a significant moment in the broader cultural narrative, where her influence and style continue to captivate audiences worldwide.

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