The Bollywood Hungama OTT Fest, held on October 3, 2024 at Taj Lands End, Mumbai brought together leading figures from the entertainment world to examine the fast-paced evolution of India’s OTT platforms. Over the course of two days, celebrities engaged in thought-provoking discussions on the shifting dynamics of digital content creation.Krystal highlighted the importance of immersing in characters across different mediums, stating that the journey matters more than the time spent. She contrasted the structured narratives of OTT and films with the ongoing nature of television, expressing a preference for the former due to the satisfaction derived from well-rounded storytelling. Krystle said, “Whatever projects you are doing whether it’s OTT or a movie, you should never forget that you are an actor and as an actor, you’re living that character for those many years. The Bollywood Hungama OTT India Fest and India Entertainment Awards, in association with Cinema Waale Film and Television Productions LLP and Across Media Solutions, is to be held on the 3rd & 4th of October 2024 at Taj Lands End, Mumbai. Presented by TVS Jupiter, co-powered by Fujifilm Instax, Fima, Carlo Frattini, powered by Valvoline, alongside dating partner aisle, Stylish time partner Helios, comfort partner Frido, grooming partner Ikonic, and Lahori Zeera & Smoor, Radio partner Radio City, and celebration partner Heineken Silver.
